You can sell in China without a Chinese trademark, but it is strongly recommended to apply for one as soon as possible.
Antarctic krill oil health supplements are not required to have a registered Chinese trademark in order to be sold in China. Neither customs import procedures nor current trademark regulatory requirements mandate trademark registration.
However, if you plan to sell and promote the product in China over the long term — including listing on e‑commerce platforms, entering offline supermarkets, or carrying out brand marketing activities — it is highly advisable to apply for a Chinese trademark at the earliest opportunity.
Products without a registered trademark often find it difficult to access legitimate, high‑quality sales channels. If an identical or similar trademark already exists in the market, you may face the risk of trademark infringement. Moreover, if a third party has already registered a similar trademark, it will be extremely difficult for you to successfully register a trademark later.
A trademark is the fundamental basis for a brand to establish itself and grow sustainably in the Chinese market. Securing trademark rights in advance is essential for a more stable and successful entry into the Chinese market.
Recommended class for registration: Antarctic krill oil health supplements should be registered under Class 5, subgroup 0502 in China.
